L2 8589_Planète_Joconde, 2022
Mixed Medium, 112 x 112 cm
About the artwork
Patrick Rubinstein's "planète joconde" presents a pop-art deconstruction of the iconic Mona Lisa. The central panel features the word "LOVE" against a gold background, filled with a chaotic collage of comic book graphics and pop culture references, including "SUPER POP SOUP," "Chupa Chips," and "ART!" This suggests a playful, consumerist take on the art world. The side panels offer contrasting treatments, one with yellow letters against a blue background, and the other with a more densely packed collage. The lenticular effect, implied by Rubinstein's style, likely adds a shifting, dynamic quality to the imagery. The work captures the essence of the Mona Lisa's enduring fame, filtered through the lens of modern pop culture and presented with a sense of playful energy.
About the artist
French contemporary artist Patrick Rubinstein invites viewers into a world where nostalgia, motion, and modernity collide. Drawing inspiration from icons of pop culture and the legacies of Optical and Kinetic Art, Rubinstein creates mesmerizing, multi-dimensional works that transform with every shift in perspective. His pieces are more than visual—they are experiences, alive with movement and surprise. At the heart of Rubinstein’s art is a dynamic interplay between image and viewer. With a signature lenticular technique, he overlays multiple visuals into a single composition, allowing the work to shift and animate as one moves past it. Marilyn Monroe, Elvis Presley, and modern-day symbols take on renewed vitality, not as static portraits but as pulsing, kinetic echoes of cultural memory. Through this ever-changing lens, Rubinstein challenges us to see beyond the surface—into layers of time, perspective, and perception.
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